Joanne Pritchard
Apprenticeship Development Partner
An experienced and dedicated Apprenticeship Development Partner with over seven years’ experience within the apprenticeship sector, Joanne has successfully progressed through roles within the Etc. including Apprenticeship Development Coach, Team Leader and Apprenticeship Development Partner, bringing a strong blend of operational expertise, leadership and learner-focused support to her work. Joanne’s genuine passion for helping people is evident in her energy, positivity and commitment to learner success, making her a highly valued member of the apprenticeship delivery team.
She has worked closely with a wide range of high-profile organisations, including Fujifilm, the NHS, Sky and Virgin Media, supporting learners across diverse sectors to achieve successful apprenticeship outcomes. She is highly skilled in guiding learners throughout their full apprenticeship journey, from induction through to gateway and end point assessment, ensuring they remain focused, motivated and on track to achieve their goals.
A key strength of Joanne’s approach is her ability to build strong relationships with both learners and employers. She facilitates regular progress reviews, providing clear guidance on progression, performance and next steps, while ensuring all stakeholders remain aligned and engaged. Joanne is known for delivering tailored advice, support and encouragement, enabling learners to clearly understand their progress, recognise their strengths and confidently work towards successful completion.
Joanne’s commitment to excellence has been recognised through multiple awards in previous roles, and most recently through her shortlisting for the 2025 Etc. Award for Exceptional Contribution to the Customer Experience. This recognition reflects her passion for going above and beyond to deliver outstanding learner support and an exceptional apprenticeship experience.
Alongside her learner-facing role, Joanne also supports and mentors colleagues, contributing to team development and helping to ensure both learner outcomes and operational targets are consistently achieved.
With over 30 years’ experience across customer services, management, commercial and digital advertising sectors, Joanne brings a wealth of industry knowledge to her role. Her background includes senior operational management positions overseeing departments of up to 150 staff at Comcast and NTL, followed by 14 years in the publishing industry as a Training Consultant, where she made extensive use of her adult teaching qualifications. Joanne has also previously worked for a national apprenticeship provider prior to joining the Etc.
When she is not at work, Joanne enjoys spending time with her family and friends, she loves the theatre, live music, comedy events and travel.
30+ years experience
Commitment to excellence
Mentors colleagues
Strong relationship building skills